How to Obtain Copyright Permission for the CML MediaLit Kit™ and its components

The following policies provide guidelines for when copyright permission is needed to re-use, duplicate or incorporate the CML Questions/TIPS (Q/TIPS) framework or resources from the CML MediaLit Kit :

1. Personal use:
CML welcomes you to "browse" through the CML website. Like a bookstore, all of our materials are available for your perusal. However, if you wish to download our materials for your use -- like buying a book when you "leave" the bookstore, we ask that you pay for permission to use our copyrighted work. This is the only way we can continue to develop the materials you find on the CML website.

 2.  Classes and courses:
If you would like to re-use or reproduce material from the CML Reading Room  (in whole or in part) for further distribution to others (whether electronic or print), you must receive permission from the Copyright Clearance Center. This category of uses includes print or electronic coursepacks, electronic or online readings, or the assigning of students to download individual copies of major documents or sections of documents, to be discussed or referenced in an educational setting. Such permission is available for one semester at a time.

For CML MediaLit Kit resources that are sold through the CML Store, please contact Tessa Jolls.  In your inquiry, kindly include how you intend to use the materials, in what medium, how many people are intended to receive the materials, and for how long.  This will help expedite the process, which tends to be different for each case.

3. Schools and school districts, universities publishers and producers, training companies and professional educational service providers:
If you would like to re-use or reproduce material from the CML Reading Room  (in whole or in part) for further distribution to others (whether electronic or print), you must receive permission from the Copyright Clearance Center. You must receive permission from CML if, beyond an initial download, you wish to reproduce and distribute CML MediaLit Kit™ products as supplemental resources for study or training. Some examples:

    • Post the MediaLit Kit™ documents (or portions thereof) to an electronic bulletin board or online reference site
    • Reference major concepts such as the Questions/TIPS framework with the Five Key Questions and the Five Core Concepts or quote extensively from essays and explanations in the materials.
    • Re-use charts or handouts in another format (print or electronic)
    • Utilize CML's curricula, professional development modules or assessments.


NOTE: For official adoption or universal application of the CML MediaLit Kit™ framework as foundation for creating a curriculum, a repeating course syllabus or any other published work, please review CML’s licensing program below.

4. Licensing the CML MediaLit Kit™ documents.

[Licensing is a process for gaining permission to use copyrighted materials which both protects the copyright and also recovers the significant cost of developing the materials and making them available for public use. It also assures that the quality and credibility of a program, in whole or in part, is maintained through consistent use.]

As an established and credible framework for building out a media literacy program, resources from the CML MediaLit Kit™ are a ready-to-use package available for adoption and licensing.

If you wish to use the major concepts or principles of the CML MediaLit Kit™ as a foundation or framework for developing further applications -- for example, creating an on-line course to be taught regularly or to develop a published curriculum or “train the trainer” type program that involves distribution to others, you’ll need to explore licensing the MediaLit Kit™ framework from the CML.

An approved license includes permission for print or electronic duplication and distribution of any of the theories and tools created under the MediaLit Kit™ umbrella. You may further use it as the foundation for the development of new articulations or to create new tools although core components such as the Five Key Questions or the Five Core Concepts may not be changed or altered in their language, order or style.

Please note: The Copyright Clearance Center does NOT handle licensing requests. To arrange for licensing of the CML MediaLit Kit™ as a conceptual framework for media literacy implementation programs, contact : Tessa Jolls.

We welcome opportunities to partner, co-brand or work together to bring the skills of media literacy to the widest audience possible. Consulting services at the earliest stage possible may also be arranged.