From Saturday morning cartoons to Nintendo, advertising and movies, parents worry about media's impact on their children. Are their fears justified? How much can parents and teachers influence children's media use? How did children become a consumer market? What should you know as a parent (or grandparent) about our exploding media environment? What practical — and positive — things can you do to make a difference?
"...examines issues of importance for parents, educators and everyone concerned about children today."
—David Kleeman, American Children's Television Festival
"...a thoughtful contribution to grassroots education...Use it!"
—Peggy Charron, Action for Children's Television
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