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"Media Literacy" is a term that incorporates three interrelated approaches leading to the media empowerment of citizens of all ages:
The first approach is simply becoming aware...
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Tony Schwartz jokingly calls ABC, NBC and CBS the new political parties. Invariably, the remark draws a chuckle. But Schwartz isn't kidding. He's making a point about just how central the role of the...
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Media literacy education provides a perfect opportunity for leaders to teach as Jesus did. Teaching media literacy is a partnership, a journey of joint exploration by leader and participant, a co-...
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Many young children in day-care centers around the country are regularly acting out fantasies from today's most popular cartoons and television dramas. It is not an uncommon experience to suddenly...
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News and melodrama interlock. I noticed that Emily displayed a gory, sensationalist glee when she talked of, repeatedly, the story of a girl who was kidnapped and murdered, her throat cut and her...
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A media awareness movement need not be limited to media "problems" only. Indeed the appropriate use of customized media could be the action/solution to a variety of social or pastoral...
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Recently the Sisters of the Precious Blood took a "trend census" to evaluate the future directions of society in such areas as education, health care, government, etc. When asked to submit some...
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There's no question that television is one of the primary sexual educators of our children. But rather than considering television an adversary in our efforts to educate, we can enlist it as an ally...
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"Do not model your behaviour on the TV world, but let the disciplined renewing of your minds transform you, so that you may discern for yourselves what is the will of God– what is...
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In the past few years a battle has raged in media circles about advertising directed to children, especially advertising for sugar-coated cereals and snacks.
Both the Federal Trade Commission (FTC)...
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The television violence overkill was first reported in a study by the National Association of Educational Broadcasters in 1951. The first Congressional hearings were held by Senator Estes...
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For dozens of years, TV executives have told us that one thing determines the selection of what airs on television: ratings.
For years, they meant the Neilsen ratings, the system of counting how...
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In the hit 1988 movie Crossing Delancy, a key scene shows heroine Izzy visiting her grandmother at a self-defense class for seniors. The fierce concentration of the elderly women students reflects...
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Question: Do you know where your children are?
Answer: At home, watching videos.
Saturday night is still movie night, and teenagers still go out in couples and in groups. But increasingly, their...
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Overview of the Conference
In the summer of 1990, 180 delegates from 40 countries convened in Toulouse, France for an international colloquy on the future of media education worldwide. The...
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24-28 June, Moscow, Russian Federation
ABSTRACT
Media Literacy: The Foundation for Anywhere, Anytime Learning
Today’s global media promote values, behaviors...
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Keep up with what's on TV.
Watching and discussing television programs — movies, specials, even regular series — can be an excellent way to exercise personal values. Dialogues...
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Editor's Note: Although this exercise was created in the late 1980s when VCRs first came on the market, it's an exercise that can be applied to any emerging consumer technology — the Internet...
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Film has proven its power to engage us for over 100 years; radio for over 70 years, television for 50, and computer media, the new kid on the block...
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Video and computer games are so popular that the video gaming industry currently makes more money than the film industry. Yet until now, few scholars have seriously studied the learning potential of...
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Although advertisers and sales people always like to have us believe that any new product is indispensable for our lives, it's clear that the videocassette recorder is not just a passing...
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"There's trouble right here in River City...why, the boys are out back of the corn crib reading Capt'n Billy's Whiz Bang." – a line from The Music Man
It is no longer enough to look with studied...
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Like many nursing home patients, 90 year-old Trudy Smith resented being placed in The Center for the Aging in Washington D.C. She complained that her sister had abandoned her and she felt unloved...
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Are you ready for the optical reception of announcements by coded line electronics drawn from a universal databank encoded by the Information Providers?
Well, get ready because its coming and it's...
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Violence is the foundation of many films, TV movies, and action series. In fact, violence is often synonymous with "action." Because screenwriters, directors and producers...
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In this eloquent argument for a deepening of visual literacy education beyond fostering skills of critical analysis, the author takes us inside the creation of a movie produced by his college...
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July 22, 2011
...
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BARRIE MCMAHON
DATE OF INTERVIEW: Monday, March 21, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
Over time, we’re asking students to be critical of everything and to...
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BARRY DUNCAN
INTERVIEW DATE:MAY 23, 2010
INTERVIEWED BY: DEE MORGENTHALER
(QUOTE)
…the notion of “representation.” That is the...
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CARY BAZALGETTE
DATE: OCTOBER 13, 2010
INTERVIEWER: DEE MORGENTHALER
(QUOTE)
We have a...
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CHRIS WORSNOP
DATE OF INTERVIEW: THURSDAY, FEBRUARY 24, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
Modern culture is no longer exclusively print-based. I insist on that word “...
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DAVID BUCKINGHAM
DATE OF INTERVIEW: Friday, Oct. 29, 2010
INTERVIEWER: DEE MORGENTHALER
(Quote)
Today, seven year-olds can edit films on i-...
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DAVID CONSIDINE
DATE OF INTERVIEW: Mon, July 12, 2010
INTERVIEWER: DEE MORGENTHALER
(Quote)
I came very early to believe that interested...
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DOUGLAS KELLNER
INTERVIEW DATE: MONDAY, SEPTEMBER 13, 2010
INTERVIEWED BY: DEE MORGENTHALER
(QUOTE)
If you look at Britain, Australia, and Canada, the three...
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ELIZABETH THOMAN
DATE OF INTERVIEW: Wednesday, Feb. 16, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
Until the internet came...
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JAMES POTTER
DATE OF INTERVIEW: Tuesday, April 26, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
If you read a book every two minutes and never slept for a year then you’d be...
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JEAN-PIERRE GOLAY
DATE OF INTERVIEW: Sunday, August 28, 2011
INTERVIEWER: Marieli Rowe
BIOGRAPHY OF JEAN-PIERRE GOLAY
Jean-Pierre Golay, former director of the Centre d...
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KATHRYN CURRIER (KATE) MOODY
DATE OF INTERVIEW: Thursday, MARCH 31, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
My expectation was that once parents...
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KATHLEEN TYNER
DATE OF INTERVIEW: Thursday, September 23, 2010
INTERVIEWER: DEE MORGENTHALER
(QUOTE)
When you define a field, it has certain...
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LEN MASTERMAN
DATE OF INTERVIEW: NOV. 3, 2010
INTERVIEWER: DEE MORGENTHALER
(QUOTE)
“…you can teach about the media most effectively, not through...
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MARIELI ROWE
INTERVIEWERS: DEE MORGENTHALER AND TESSA JOLLS
DATE OF FINAL INTERVIEW: THURSDAY, JUNE 9, 2011
(Quote)
I have an ultimate goal to take away the...
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MARILYN COHEN
DATE OF INTERVIEW: Friday, March 4, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
When I look at the...
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NEIL ANDERSEN
DATE OF INTERVIEW: Friday, March 4, 2011
INTERVIEWER: TESSA JOLLS
(Quote)
I invite my students to talk. In fact, I think talk is really...
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RENEE CHEROW-O’LEARY
DATE OF INTERVIEW: Tuesday, November 23, 2010
INTERVIEWER: DEE MORGENTHALER
(Quote)
I think the most important question might be, where...
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RENEE HOBBS
DATE OF INTERVIEW: THURSDAY, MARCH 10, 2011
INTERVIEWED BY: TESSA JOLLS
(Quote)
A young scholar who is really interested in...
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ROBERT KUBEY
INTERVIEW DATE: Thursday, April 14, 2011
INTERVIEWER: DEE MORGENTHALER
(QUOTE)
I used to say... I don’t care so much that kids were spending three...
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ROBYN QUIN
DATE OF INTERVIEW: Tuesday, March 22, 2011
INTERVIEWER: TESSA JOLLS
...
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Click here to access the PDF of presentation slides.
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Q: You mentioned that there have been more war films made than any other genre through the decades. How do you account for the popularity of films with war themes?
A: Today, particularly, I think...
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Why do we watch television?
Perhaps in one sense, because it is there. But analysts have long speculated on the appeal of various program categories, and advertisers and programmers have invested...
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[Editor's Note]: As assistant superintendent in the Mamoroneck , NY school system in the 1970s, Calvert E. Schlick, EdD, championed the idea that understanding media is a basic skill that should be...
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Finding an adequate and descriptive term for a new concept or program is always a challenge. In the case of the activity we are designating here by the words 'group media," the struggle to name it...
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In the past 20 years, several European governments have...introduced media education curricula into primary, secondary and university levels of schooling. In an international survey, media...
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What is the purpose of radio and television?
When I start my first-year broadcasting students off with this question in our first class period, they have many answers.
"It entertains." "Informs." "...
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"Not only have we learned how to use the equipment, how to work together, and how to create something worthwhile for television, we've learned how to put it all together, too. We've learned how to...
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Since the effects of TV viewing can be both positive and negative, the purpose of this module is to help you approach the medium with new-found delight, awe, outrage, interest, and knowledge. If you...
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The Short Version
Media literacy empowers people to be both critical thinkers and creative producers of an increasingly wide range of messages using image, language, and sound. It is the skillful...
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In its 1989 framework document, Media Literacy Resource Guide, the Ontario Ministry of Education uses this definition:
"Media Literacy is concerned with helping students develop an...
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The definition most often cited in the US is a succinct sentence hammered out by participants at the 1992 Aspen Media Literacy Leadership Institute:
… the ability to access, analyze,...
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When Women in Film, an organization of industry women in Los Angeles, instituted The Luminas Awards for the positive depiction of women in media, they spent much time developing and clarifying the...
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The following is a list of ideas to help explore and understand how media literacy is different from other literacies and what are some of the basic elements of a more comprehensive media education...
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Concerns about media violence shared around the world have spurred regulatory efforts in many other countries. According to a recent MediaScope study (Film and Television Ratings: An...
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For 40 years, researchers have asked the wrong question about media violence: Does watching violence cause someone to become violent? Although there is evidence that some children imitate Ninja kicks...
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Psychologists, educators, and other researchers have studied how TV affects young children. Here are some of the main points they emphasize:
Young children watch more television than any other age...
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Parents can...
...read storybooks that help their young children understand that TV is not a magic box for passive entertainment, it's just one of a child's many "things to do." ...read and explore...
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"I saw plenty of media violence when I was a child and it didn't hurt me."
"Everyone knows it's just entertainment."
"It's only a cartoon, everyone knows it's...
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News has always mixed the serious and the entertaining. The tension between journalism and commercialism goes back long before television, but it is felt with special intensity in television news...
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As the senior broadcast attorney for a company that owns several worldwide advertising agency systems, it's my job to make sure our broadcast and print advertising meets legal requirements.
As a...
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Television's portrayal of the work world may have changed over the years, but the message absorbed by many children and teenagers, particularly those who watch a lot of television, is not always a...
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The insidious thing about television's invasion of the home is not the message of its programs, but the audience that is watching. The sobering reality a prime-time television producer must face is...
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My grandmother, who raised five children in a small Virginia mountain town as a storekeeper's wife, who chopped chickens' heads off with skill and plucked them pretty clean, made the papers only when...
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When I was growing up in a small Midwestern town, my mother almost always knew which farms the meat, the potatoes and the corn on our table were raised on. From our upstairs window...
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How timely that the Partnership for 21st Century Skills is publishing its framework and requesting a response! We applaud your effort and hope that it will help spawn the intense national...
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LOS ANGELES, CA, September, 1993 — Reclaiming the story-telling and value-assigning roles that media, especially television, have taken over from families, schools and religion is the goal...
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"No Ken, I don't want to go to a movie later, 'cuz I need ta work out first."
"OK, I'll be by in the vroom-vroom Ferrari to pick you up later." ...
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When you think about it, watching TV is a really dumb thing to do. It's dumb because there's really no need at all for us to do it. There are hardly any surprises in what we see there. There is...
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Movies these days reflect almost every aspect of life and death but seldom do they deal with an experience common to millions in every age--religious faith.
Why is it that moviemakers, particularly...
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Last summer I stopped watching the 11 o'clock news — on any channel. In years gone by I was a devotee of Channel 2's evening effort. That's when Connie Chung, Marcia Brandywine, Maclovio Perez...
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Looking at this audience full of my friends and of supporters of the Center, and I feel very humble. And grateful to be here with you, and to know that you are here because you want to see the Center...
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We live in the information age. It's said often, but what does it mean? Let's examine it. The amount of information in the world doubles every five years.1 Imagine, every five years the world's...
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To many, the Persian Gulf War was a tragedy, to others a successful crusade. To Sam Keen, the writer, teacher and scholar of religion who wrote Faces of the Enemy: Reflections of the Hostile...
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A medium is not simply an envelope that carries any letter. Each communications medium employs its own code and thus influences the content of the message communicated. Content never exists alone...
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Making it to first base. Par for the course. Throwing in the towel. You don't have to understand baseball, golf and boxing to use these sports-based idioms which have all become part of common speech...
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The bedrooms of students in Santa Barbara County, California are wired. Television, telephones, stereos, radios and VCRs abound in striking numbers. Judging from the results and demographics of a...
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Ever wonder why you see few articles in women's magazines on the dangers of smoking and alcohol? As reported in the Wellness Letter, a study by Lauren Kessler of the University of Oregon, published...
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"Fun is fun, but enough is enough and I've had enough!" This familiar piece of mother-wisdom was the final waning to my brothers and me that our fun, frolic and horseplay had escalated...
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Feminists have always recognized the power of the media to control women's lives. In the l880s Susan B. Anthony wrote, "Just as long as newspapers are controlled by men, every woman upon them...
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"It's all about flirting." There is no need to question further. Madonna tells us herself at the end of the video cassette, "Madonna on Tour." It is all so simple, so innocent, so deliciously wicked...
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When I analyze my feelings towards sports events. I suffer from a degree of ambivalence. On the one hand, the energy and enthusiasm of the spectators, the beauty of the human body in a well-...
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Dismembered bodies — thighs, breasts, anus lie strewn across the television screen… exotic women drape themselves over leopard-skin rugs seductively beckoning unknown men...
No, these...
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The following reflections come from over two decades of CML's work and experience in the field of media literacy education. We share them both as an inspiration and a challenge as you explore...
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A few weeks ago I wrote to this list asking for ideas and suggestions about a 3-week "media" unit that I was asked to do with a group of "basic-level" high...
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On Saturday, March 18, Chris Worsnop – one of Canada's foremost media literacy teachers, authors and leaders – led an invigorating professional development seminar in Los Angeles about...
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What does a plain white bath towel have to do with teaching language arts? Fifteen teachers from throughout Southern California plus the state of Kansas and the...
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By my early teens, while boys my age were discovering cars and pinball machines, I discovered books and horses. Later in adolescence, Friday night at the local drive-in would be spent with boys...
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"I'd get calls from editors and they'd say, 'I've got to hire a black by the end of the week.' It was like they were football coaches and needed a place kicker."
This recollection from...
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Dating can be an exciting beginning to getting to know someone — but you'd never know it from The All New Dating Game. Although promising the latest ways to entice the opposite sex, the show instead...
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Teens grow up in a commercial world.
By the time the average adolescent graduates from high school, he or she will have watched nearly 900 thousand television commercials. To this add radio spots,...
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Muscles are in. Young men believe that to be a "real man" you have to project a strong, tough body image. Young women agree. After all, the athletic male body rippling with muscles is...
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For many youth today, rock music is a battlefield.
This is not the decades-old war of the decibels but one that is fought over lyrics. Active Christian youth especially, plus the adults in...